Work / Suzuki
/ Case Study · 2024
SuzukiEngineered objects, engineered brand.
/ The Brief
Brand merch for an engineering company.
Suzuki Malaysia needed custom merchandise that lived up to the engineering brand — not generic premium gifts with a logo stamped on top. Form, finish, and tolerance all had to match Suzuki’s bar.
The brief came with tight launch deadlines tied to model releases and dealer events.
How we built it
We took each merch item through full design-to-tooling treatment. Material selection mattered as much as form — anodised finishes, machined details, specific weights.
Sourcing went to manufacturers with automotive-component experience so the tolerances matched what Suzuki expected from their own parts.
Sample-to-final QC ran in our Bukit Maluri warehouse with engineering-grade inspection criteria.
/ What We Did
End-to-end execution.
Multi
Custom runs
MY
Dealer network
100%
Designed in-house
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